SBR Collective
A specialty running and triathlon store with an in-house health hub.
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Summary
Following the pandemic lockdowns of 2020, triathlon and endurance running experienced surges in popularity as people sought ways to reconnect with the outdoors. Two young entrepreneurs who were a part of this movement, sought to pursue a new business venture within the context of this growth.
The entrepreneurs moved to secure a tenancy in the Rockingham foreshore precinct in late 2024. This strategic location would nestle them between some of WA’s largest triathlon clubs; Rockingham, Mandurah and Fremantle.
Committing to a large corner unit in the 1980’s Sun-Ray Village building, the new shop is walking distance to various endurance sporting events throughout the year.
Context Aerial
The vision for SBR Collective was to provide an athlete focused hub that sold goods and encouraged a sense of community. The clients wished to provide an experience similar to what cyclists can enjoy at a local bike shop after the Saturday morning group ride, not dissimilar to the Rapha Clubhouse concept.
Beyond its role as a community hub, the space would include facilities for various sports-health professionals. SBR was to partner with affiliated practitioners on a rotating schedule, creating a one stop shop for its customers.
Rapha Clubhouse, Seattle
Inflexible stock deliveries and an opening date that conflicted with the holiday period presented significant challenges. The project demanded an intensive two-week period to complete all pre-construction phases — from initial briefing through design, documentation, and builder selection.
Our approach followed two key steps. Firstly, purge the existing tenancy of redundant, superficial, or damaged material. Secondly, define new spaces with as little material and code-triggered upgrades as reasonably possible. From this position emerged the notion of a shop as a singular wall.
Early concept sketch
A singular freestanding timber wall was to weave around the perimeter of the cruciform shaped tenancy to casually define the various briefed areas. As it was not full height, nor did it fully enclose any rooms, we considered it to be a piece of furniture. It was to be a singularly crafted and multipurpose object.
Low-tech detailing and simple materials such as kiln dried pine & OSB, were to minimise the project’s cost, required trades, carbon footprint and expedite construction.
Working detail model
We produced working models at 1:50 scale to quickly explore and communicate the general arrangement of spaces with the client. Then larger 1:25 models were made to resolve the typical timber framing details with the local carpenter. Most of the project’s key decisions were discussed and made through these models prior to producing drawn documentation.
The wall’s typical section was developed as a series of lightweight timber frames, arrayed evenly along the projected path and then skinned. We were significantly influenced by 6A Architect’s Juergen Teller exhibition and internal fit-outs of local gymmasiums.
Information
Rockingham
SBR Collective
2024 - 2025
Complete
Commercial
181m²
Full Services
City
Client
Year
Status
Type
Size
Services
Sion Bourne, Basim Boulos
DGR Building Solutions
Basim Boulos
Team
Builder
Photos